6 | Building Your Brand In A Way That Feels Good to You with Anita S.

It’s always great to talk with your friends, but recording the conversation is a whole other level. In today’s episode, I’m super excited to bring you along on this chat with my good friend and branding expert, Anita Scruggs. From burnout and branding to building your business in a way that feels good to you, I know you’ll walk away with at least a thing or two to think about. If you’re feeling overwhelmed and considering a pivot in your business, this episode is for you.

As you grow in business, you step into your purpose even more. But that doesn’t come without its struggles. 

This is why it’s so important to have the right people in your circle who understand what you’re going through.

Being in business also means doing things your way and figuring out how to get to where you desire. Whether raising your prices or creating a high ticket or group offer, you have to do whatever works best for you.

Just make sure it’s in alignment with how you actually want to live and ignore what you see other people doing on social media.

It’s your business, and it needs to make sense for you. Focus on who you are and who you want to be and build your business around that.

And remember, your business is the bonus.

In this episode, we discuss: 

  • Stepping into the role of a coach

  • Why being fully booked isn’t always the best marker of success

  • Is “charging your worth” still a good saying?

  • Investing in your business and asking for help

  • Delivery over experience

  • Pricing your services and knowing the value you bring to the table

  • Being more vs. doing more

  • Separating yourself from your business

Guest Bio:

Anita Scruggs is a Brand and Marketing Strategist who partners with CEOs, executives, and solopreneurs to grow their personal and professional brands. With 7 years of experience in design and marketing for established brands and startups, Anita knows what truly drives conversions and sold-out launches.

Anita has landed coverage in print, acquired in-person business presentations, and has solidified her knowledge in brand design by working with established online business professionals. In addition to her extensive design and marketing experience, she is also a trained Set up for success online business consultant and a certified law of attraction coach.

Connect with Anita:

Connect with Briana: 

Related Episodes: 

This episode of The Mompreneur’s Diary podcast is sponsored by HelloBriana Consulting

HelloBriana Consulting is a business consulting firm created to help female entrepreneurs build the brands they dream of while creating a life they don’t need a vacation from. 

To learn more about how to build the brand that you dream of, head over to HelloBriana.com

Until next time!

I appreciate you.

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7 | Your Mindset Sets the Foundation for Your Business’s Growth

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5 | Honoring the Process with Emotional Balance Coach Tiffany J. Trott